#1064 | Matt Law Update: Levi Colwill's Future, Hudson-Odoi's Exit, Ivan Toney? Pochettino's Early Work #CFC
London Is Blue - Chelsea FC Podcast
00:00
The Importance of Long Term Sponsorships
I get why fans would be pleased in a way to sort of get this shirt, I mean, people have said it will sell like hotcakes. But that won't be able to sell enough to make up the shortfall of what a sponsorship would earn them. You're better off taking a long term view than signing into a long term sponsorship where the rate isn't great. If they get 25 million for one year and then use the rest of the time to work towards, like you say, that blue chip won’t be the end of the world. The problem is a lot of their public statements were a lot about how they could push the commercial side of the club on quickly as
Play episode from 04:04
Transcript
