Introduction

In the 1960s, small Japanese auto imports began to become very popular in the United States of America. Ford President Lei Koka demanded a model that weighed less than 2,000 pounds and that would be priced at under 2,000 dollars. By January 1971, the Pinto had sold over 100,000 units. 1974 saw the most Pinto produced in a single year with 544,000.