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95 - Does B2B Learn from B2C? | Demand Gen Live S2 x16

GTM Live

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Is B to C Leading to B to B?

B to c is earlier than b to b in terms of how people buy things, says Eting. e commerce has been around for a while but it's removing the sales person from buying products. Brands will eventually start to hold on to exclusive deals with people that have audiences and create content for their platforms or for distribution.

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