Customer economics beat moral persuasion

What if green technology was actually just more profitable?

Today, we're talking to Tom Chi, Google X Co-Founder and Founding Partner at At One Ventures, about his new bestselling book, Climate Capital. We discuss why the physical world is a more predictable investment than software, how his firm identifies the 30 industries responsible for over 90% of planetary damage, and why making clean technology the most profitable technology is the only climate strategy that actually scales.

All of this right here, right now, on the Modern CTO Podcast! 

To learn more about At One Ventures, check out their website here.