Gemini's Synth ID revealed a hoax

In the era of AI, sometimes a story is really just too good to be true, even if the initial evidence suggests otherwise.

And as artificially engineered content becomes mainstream, journalists need to go the extra mile to verify a story’s authenticity.

Casey Newton from Platformer spoke with “Marketplace Tech” host Meghan McCarty Carino about his recent wild goose chase that ended in an AI hoax.