William D. Cohan on the Rise and Fall of GE
Masters in Business
00:00
The Rabbi Tells Him When the Building Blows Up
The plastic was used as an insulator on electrical wires and it had all sorts of other applications that meted down and put it in cars, like car bumpers. It was Jack's job to figure out how to commercialize that. He once was responsible for a chemical plant that blew up at GE and you know, literally the roof blew off. And he thought he was going to be fired, but he wasn't.
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