The Importance of Data Plumbing

"Data plumbing is the most important thing, right? Because in my experience where customers of all levels of maturity want to dig in and argue is on what they think of as reporting," he says. "I don't care if you're unhappy with the UX because I can resolve that with a low code tool ... And if it's clean from an audit perspective, I can get a 60 to 70% head start."