RV E35 - Splitting the Funnel | Revenue Vitals Live #4
GTM Live
00:00
The Hidden Cost of the Wasted Time of the Sales Team
An analysis that you're going to do with CRM data. Based on last touch attribution before sales engaged. What is the driver for sales to actually go out and put them into a sequence. How much money we're spending here how it's wasting a lot of sales people's time which I've calculated in the past. The reason why to do these things is that when you do this analysis, it's going to become very clear Where what are the sources that we're sending our sales team leads that are clearly? Unproductive and misaligned with the sales teams goals.
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