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RV E46 - Enterprise Demand for Product-Led Growth (PLG) | Interview with Kyle Poyar

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PLG Companies - Is There a Playbook Out There?

I think that a couple of our customers Miro and Algolia are two really interesting examples of And we focus on the enterprise motion here So it's not like we're trying to get them a 5,000 free trials that month or 5,000 activated It's really focused on their enterprise and strategic accounts. We use paid to go after target accounts that have like account potential in the six figure seven figure range Even though it'll start in a 2k ACV deal Is where a lot of our efforts are focused with PLG companies Got it. Yeah, you I think you touched on Really the most of bullets But any examples of companies that you see that are capitalizing on these changes

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