Behind the Numbers: an EMARKETER Podcast cover image

Super Bowl LX: The Most Popular Ads, Why Celebs Are Everywhere, and Marketing Like a College Kid’s Night Out | In the Game

Behind the Numbers: an EMARKETER Podcast

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Storytelling over crowded messaging

Marcus cites Taika Waititi on focused storytelling and uses standout ads like the 'lazy little farmer' as examples.

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