Katie Kirkpatrick of Bacardi on the integration of marketing and sales in alcohol eCommerce
BRAVE COMMERCE
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Is Last Mile Delivery Going to Continue to Grow?
Fullthrottle.ai slash adweek: Where do you see last mile delivery playing in your space? Do you think it's going to continue to grow, steady, decline? What do you think consumers want? We're getting back to whatever the new normal is and we're starting to see potentially that slow a little bit; but I do think it's not for the long term. The omni-channel or hybrid shopper is that on demand factor will go away.
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