
RV 55 - Aligning with Sales on Account Targeting, Creating Content without a Subject Matter Expert, and More! | Revenue Vitals Live #14
GTM Live
00:00
The Importance of Cold Calling
The question itself is with all the metadata that refine labs has collected on the companies that you work with What's your take on cold calling and then they provide some context? So let's get through it says My details were put out on a press release by an intern at the agency that we're using Unfortunately, they used my personal phone number since then I've been getting bombed with all of the cold calls. Supposedly this company has a huge outbound motion and it's working really well for them particularly through cold calling. It has now maybe peaked my interest and I'm considering whether we should do this for our company or not.
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