20 - Scaling to $50MM ARR with Justin Welsh
GTM Live
00:00
Scale Sales or Scale Marketing?
We chose last touch attribution. So whatever happened last before the customer made the purchase, our sale cycles about nine days, so so hyperfast. And by choosing that attribution, we started to be able to separ where our stuff was coming from. I think it depends on your customer sometimes. A is your customer playing in a place on line where they're active and where you can generate demand. There are one million practising physicians in this country,. 298 thousand will spend five thousand dollars or more on on line marketing for their practice.
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