Self Publishing School: How To Write A Book That Grows Your Impact, Income, And Business cover image

SPS 128: How I Sold 1,000,000+ Copies Of My Book Through An Informercial with Anthony Morrison

Self Publishing School: How To Write A Book That Grows Your Impact, Income, And Business

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The Key to Winning on Television Isn't Have a Call to Action Up All the Time

The key to winning on television is don't have a call to action up all the time, he says. When somebody lands on the show, you want em to feel like they're watching an interview and not a commercial. "You really try to devide it unto, like, five minutes of content, two minute pitch," Gwyneth Paltrow writes.

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