Appcues' Jonathan Kim on the Art of Onboarding
BUILD with Blake Bartlett
00:00
The Role of People in the Customer Journey
Acuswe are a product led growth business. The company has an entire team dedicated to building out its free and paid products. Acuswe says that the best leads come from customers who talk to their salesperson, rather than leaving them on their own. Salespeople can help prospects early in their journey by helping with collateral like case studies or explaining value very concretely about what they're doing.
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