The Power of Subconscious Conditioning

Our desires come from a subconscious place based on kind of a lifetime of conditioning around what you've been taught is important. So when you expose consciously, you're thinking about alcohol very specific to the reasons that you personally drink, then you're able to think really critically and doing that can actually change your desires. And without desire, there is no temptation. Without desire, you know, you're not going to feel missing out or wanting to do something that you also don't want to be doing. It's amazing. Alcohol suddenly sounds about as good as drinking motor oil. You are free to leave it happily behind.