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Appcues' Jonathan Kim on the Art of Onboarding

BUILD with Blake Bartlett

00:00

How to Optimize Your Onboarding Flow for the First Time?

Just doing anything helps create uplift in terms of retention, let alone if you do something and then start iterating on it. We know that onborting is super effective on nerte metrics like activation in conversion but the fact that it can have this impact on retention by ametric that is so much further along to me. It's just a natural place for people to want to invest, or should want to invest.

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