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Sprout Social CMO on Social Media Trends

Bloomberg Businessweek

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The Top Platforms Consumers and Brands Anticipate Using the Most

The top platforms consumers and brands anticipate using the most over the next 12 months are: facebook, youtube, then ince to gram, then tick talk then snap chat. Jme gilpin, chief marketing officer at sprout socal, joins us viazuma from chicago. How do you reconcile that with the way that meta platform ca apparnt company of facebook stock has just been getting beat up?

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