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34 - Rethinking Demand Generation | SaaS-Story in the Making with Matt Wolach

GTM Live

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The Difference Between Lead Volume and Lead Quality

Shor: Too many times i see marketing and sales kind of siloed. And within these companies, these departments who should be working together are not really doing so. The way that we get there as a collective is for marketers to start focusing on revenue. That's where it is once you get your cak down, and you can start to see that ell t b te cak rache really take off.

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