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The economics of the sneaker resale market

The Hustle Daily Show

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The Rise of the Sneaker Industry

In recent years, we've seen a huge swell of interest in collecting sneakers. The sneaker industry at large is projected to be worth $120 billion by 2026. What do you think has driven that trend? It first starts with social media. Sneakers just became like a really easy way to stay in the conversation on social media. And then sneakers became a very easy entry into the world of investing.

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