#27: Don Schneider—How to Create a Big Brand (Even On a Small Budget)
The StoryBrand Podcast
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Story Brand - The Hero of the Story
Han: We were making ourselves the hero of the story, and we were talking about all the great things that our products can do. The first time i ied the framework after the workshop, was for an avidio that we did. After that video played, you know, several people came up to me afterwards and told me that it made them emotional.
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