Discovering the Importance of Understanding How to Effectively Change Behavior

'Areté: Activate Your Heroic Potential' is now available in stores! Purchase your copy TODAY: https://heroic.us/arete

Hi, this is Brian. Welcome back to another Areté +1°.

This is the fifth micro-chapter in my new book, 'Areté: Activate Your Heroic Potential'.

451 of what I hope are potentially life-changing ideas. The best stuff I know, organized around 7 Objectives.

We're going through the first 11 micro-chapters in the first objective.

Then we'll have fun looking at some of my favorites in the days and weeks ahead.

Let's get to work.