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9 - What should your top priorities be right now in Demand Gen? With Kevin Mulrane & Travis King

GTM Live

00:00

You Can't Replace Great Communications With Technology

Kevin: I think though, I actually, I love the answer because it's probably not what a lot of people are thinking or seeing or working through. And one of the things that kind of jumped off this whiteboard at me just now as we're wrapping up here is like you can't replace great communications with technology. Chris: All of the best marketing campaigns have ever run more than $50,000 plus on a campaign have been rooted in simplicity and empathy.

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