S2 E21: Juvee, 100 Thieves, Higround Director of eCommerce Francis.
Ecom Gold
00:00
How to Measure Your Twitter Community
"We're really, really making sure that whatever we're doing it from like a resourcing and spend level actually has like an actual ROI," he says. "From a social side, um, I think that's where the beauty of it is, is that it's not like us doing these grand campaigns to roll out on social ... You can just see the ultimate like growth of like our brand in social listening."
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