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Diana Haussling of Colgate-Palmolive on Finding Your Path with Brave Choices

BRAVE COMMERCE

00:00

The Importance of Integrating Marketing

I'm the global point for marketing for North America. My group is focused on what I would call integrated marketing, traditional integrated marketing. The part that connects them all is our obsession with people and putting people at the center of it. So if you think about what does the right reef look like, how do you brief across multiple business units? That's what this group was designed in order to do.

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