
952: Perfect Marketing Emails by Dennis Berry
Optimal Work Daily - Career, Productivity and Entrepreneurship
00:00
How to Write a Great Subject Line
It all starts with an eye-popping, scroll-stopping subject line. Without it, the rest of this doesn't matter because our email won't get opened. The best way to evoke emotion is with life's biggest stressors,. If you can strike a chord with one of those, you're more likely to be seen. It needs to easily connect all the dots and keep the reader engaged.
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