The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople. cover image

HOW TO MOVE FROM TRANSACTIONAL TO ENTERPRISE DEALS

The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.

00:00

Brian's advice: control deals and teach clients to buy

Brian emphasizes avoiding 'send proposal' traps and teaching customers administrative, economic, political buying steps.

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