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778 Turn Your Creative Passion into a Thriving Business with Christina Tosi

The School of Greatness

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From Intuition to Expansion

In this chapter, the speaker recounts their journey into the culinary world, emphasizing the importance of intuition and adaptability in pursuing a creative food business. They share experiences of scaling from small-scale baking to managing a bustling bakery, navigating the complexities of production and growth while staying true to their brand's authenticity. Reflecting on the balance between personal growth and self-criticism, the chapter highlights the significance of solitude, introspection, and meaningful connections with customers.

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