Seth Kaufman, President of Moët Hennessy, joins hosts Rachel Tipograph & Sarah Hofstetter to discuss building an exceptional workplace. Seth talks about the importance of tracking success and achievements transparently so the company can be agile and stay motivated. Seth discusses the vitality of inclusivity, sustainability, and DEI. He explains how this empowers employees through servant leadership.
This company model translates to employee retention, business longevity, and, ultimately sales. Furthermore, Seth talks about the relationship between on-premise and eCommerce. He explains Moët Hennessy’s in-house content studio, and how that has served the company from a marketing perspective. Finally, he talks about consumer shopping habits shifting over the years — including the mindset that people are “scrimping to splurge”, or saving in some categories to spend more in others.
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