Eight-word phone script to engage

What happens when you mix 26 years of experience, private property rights, and zero tolerance for nonsense?

You get Leigh Brown unfiltered.

In this episode, Leigh dives into the real history of the MLS, why cooperation matters more than ever, and what newer agents are missing about how this industry was built. She breaks down universal cooperation, the danger of fragmentation, and why forgetting our past could cost consumers their access to a free and fair marketplace.

But this isn't just policy and philosophy.

Leigh shares tactical, practical gold on prospecting, social media, database calls, and how to stay relevant without being boring. From her eight-word phone script to her "be useful" philosophy, this is a masterclass in staying top of mind while protecting what makes real estate work.

If you care about your career, your clients, and the American dream this episode is for you.

Links mentioned during the episode:

https://www.leighbrown.com/resources

Connect with Leigh on LinkedIn and social media at Linktree. Also, check out her podcast Real Talk.

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Stay ahead of the market with insights from Zillow's Consumer Trends Report. This annual research breaks down what buyers and sellers are actually doing — and what they expect from their agents.

With 55% of buyers being repeat buyers, yet only 13% using their previous agent again, the message is clear: past performance doesn't guarantee future loyalty. Even more telling, nearly half of buyers and over half of sellers hire the first agent they contact.

Today's clients prioritize pricing strategy, negotiation expertise, and a seamless, organized offer process. If you want to position yourself as the agent they choose in 2026, start with the data.

Explore the full report and put these insights to work in your business. https://bit.ly/4rDZg3M

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This podcast is produced by Two Brothers Creative.

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