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SMS Bootcamp #3: How To Grow Your Text List From The Ground Up

Ecommerce Marketing School

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Can You Capture Consent to Receive Automated Text Messages From This Brand?

The t c p a and carriers use a term of artcalled prior express written consent. Consumers need to knowingly, voluntarily opt in to receive text messages from that specific brand. It needs to be very clear an af front, so you can't bury it at the bottom, or hind a link or clicked through. And then there's a whole bunch of kind of other important considerations on the legal side when it comes to assames.

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