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S2 E31 - Pipeline Source Showdown: Inbound vs. Outbound | Stacking Growth Live

Stacking Growth | The B2B Marketing Podcast

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How Do You Define Low Intent?

Low intent legion is someone not asking to talk to your sells team. Lead gen is the method in which you're going about capturing that contact. Event in field can be separate from lead fellow intent legion, but it's still a way of generating leads. The old school model is like, how many badge scans are begoin to get? But you can actually host meetings and engagements and events without the traditional ledgon model.

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