
Ep 99: What is Strategy? And Why Does It Feel So Hard and Elusive?
No BS Mastery Podcast
00:00
Having a Business Brand and Personal Brand Makes Perfect Business Models
There is a differe business model that also makes sense, where you only have it under your personal name. There's yet another business model that makes perfect sense in certain situations, to have both a personal brand and a business brand. I had a client a couple of years ago who has a business where she consults with engepeneers and inventors on the fda approval process. To do this work under her company's name is genius shield. You can go check out her web siht, and our brand that we build, her genius shield dot i o. That is a perfect example of a strategic plan based on where she was and where she wanted to go. And it
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