The Journey of Crafting a Beetlejuice Sequel

Beetlejuice Beetlejuice, a sequel to the 1988 spooky comedy hit movie, brought in $111 million in ticket sales in its domestic opening this weekend, drawing in younger filmgoers as well as those nostalgic about the original picture. Al Gough, the film's screenwriter discusses how the film came to be and its success, along with Bloomberg Businessweek film reviewer Mark Leydorf. They speak with hosts Carol Massar and Tim Stenovec

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