
700: How to Encourage Your Team to Be Problem Solvers
Strategy Hour | Online Marketing for Business Growth
00:00
Corporate America's Most Underrated Innovation Strategy
3M has what they call the 15% rule. Google has a similar approach. It's not hard like set in stone, but the concept is 3M employees devote 15% of their time to experimental doodling or work on pet projects. The philosophy has lasted more than 70 years and masking tape, multi-layer optical film on laptops and smartphones owe their existence to this rule.
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