CPM's on Facebook, Going to See a Sharp Drop

We have a couple of questions that came in, but y would love some, some more streaming in here. By the way, our c p m's on facebook, going to see a sharp drop now that some of these big time spenders dropin their ad spend. We saw c p ms drop from seven dollars to two 50 this month for a lot of different companies. The difference between the 25 million dollar company and the whatever amount of revenue star buck is is that they 're in completely different places as a business cycle.