Positioning as a strategic designer

Flore says the course strengthened her voice to advocate strategic, research-backed design decisions using AI.

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AI for Designers: 5-week Bootcamp 💻 Open Jan 26' 2026

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n this episode of the Future of UX Podcast, I’m joined by Flore, a former participant of my AI for Designers Bootcamp.

We talk about how Flora used the bootcamp to build a real AI-powered tool and how she approached a very common challenge in design teams: communicating design decisions across departments like business, product, and data.

Flora shares how she identified the problem, how she used AI and a web-based coding tool to prototype her idea, and what she learned along the way. We also talk about her experience in the bootcamp, what helped her most, and how hands-on experimentation shaped her thinking about AI in design.

Why communication across departments is still one of the biggest challenges for designers
How AI can help translate design decisions into clear, shared language
How to go from a problem insight to a working AI-powered prototype
Why you don’t need deep technical knowledge to start building with AI
How design roles are evolving through hands-on AI experimentation

This episode is especially interesting if you’re just getting started with AI or if you’re curious how other designers are already using AI to solve real problems in their daily work.

What you’ll take away from this episode

Find Flore on Linkedin: Flore de Crombrugghe

Her Casestudy: Watch here

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