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Thomas Rampulla on Vanguard's Mission

Masters in Business

00:00

Investing in Vanguard in the 90s

In the mid-90s, Vanguard had a core base of people that really identified with it. It felt like they're part of the club and great word of mouth was helpful. People started to get disappointed in performance from some active funds early days. That helped really talking about indexing.

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