
2 - Awareness Channels vs. Intent Channels | Demand Gen Live S1 x02
GTM Live
00:00
Are You Taking Action Fast?
Will Marshall: It's more important now than ever before to drop the corporate speak. He says companies are losing because they're too slow to make changes in their tone of voice. "Now is the time to really just be real, be human and just drop all the rules," he adds.
Play episode from 01:02:59
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