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Overheard LA's Jesse Margolis - The Man Behind The Overheard Brand On How To Build A Business Using Social Commentary

The Bossticks

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How Air One Is Building a Social Media Team

"There's overheard LA, there's overheard New York, is there overheard Miami? How many like the real housewives have overheard?" she asks. "This just rinse and repeat seven days a week work," he says of his day-to-day life at Air One. 'It was basically Ireland Baldwin found it when it had like a thousand followers' She adds: 'I realized this was replicable in such a, you know, city that has such high standards'

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