
Your LinkedIn Profile: Why You Need to Revisit How You Look on LinkedIn
Social Media Marketing Podcast
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How to Describe Yourself Under Your Name on LinkedIn
Think of LinkedIn in that big banner area as your billboard. The strategy there is based on professional headline formulas. I am using what I call a expert formula which actually allows me to kind of state a keyword, use a keyword to state something that I do and then talk a little bit more about what I socially offer. It's what I call the expert formula. So expert status formula.
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