Something You Should Know cover image

What Makes Things Funny & Really Interesting Facts You Didn’t Know About Water

Something You Should Know

00:00

The Costs of Trying to Be Funny in Advertising

Peter Gleich: It's really difficult to try to be funny. Even if half of the people appreciate your joke, half might be offended. He says that even when people think it's funny, they can dislike the brand or the advertiser as a result. And this is also true socially. If you are using sort of put down or aggressive humor or even self-defeating humor, people might be laughing, but they're not going to like you anymore.

Play episode from 23:43
Transcript

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app