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James Altucher - How to Start a Personal Brand that Matters

The Jon Morrow Show

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How Do You Write a Good Story?

"I write every single day. It's probably the one thing in my life I've done most consistently," he says. "A lot of it is I just want to write a good story and writing a good story involves being vulnerable, actually having something to say that's new and different and unique" The book will be published by Simon & Schuster on September 14.

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