
95 - Does B2B Learn from B2C? | Demand Gen Live S2 x16
GTM Live
00:00
Do You Want to Create a Podcast?
A common mistake that companies run into when they only leverage internal people is that it doesn't match what their customers actually want. It would be easier to interview the person that knows what thy 're talking about than for me to try and, you know, put together information. And so much of what i produce and put out is based on research that i'm doing through third parties, and it's not actually coming from inside. I think there's ways that, even whether or i use it as a pod castor just start to compile this information in these video clipse on an audio elipse to actually create the content myself and then launch the podcast later.
Play episode from 59:32
Transcript


