How to Say No to the Right Things

The sales microsite did really well because i think we made the right decisions in all those kind of areas. We said yes to some things that were great, like responsive design and making sure our whep site worked at every single use case. Even though it was a really cool thing, it probably would have looked really great in my portfolio for a while,. But it just wasn't the right thing to do for the goal that we had.