Making The Fall Off: Motivation to Improve

The Civic made it to Red Hook. J. Cole pulls up to 7PM in Brooklyn and gets straight into it with Carmelo Anthony, Monica McNutt, and Kazeem Famuyide. He talks Drake, Kendrick, and clears up some of the lies and half-truths around the beef, setting the tone early. Cole taps into his real love for basketball, the story behind almost choosing that path, and what it felt like getting in the gym with pros.

They get into the making of The Fall Off, chasing growth instead of comfort, and how Cole was able to avoid the fall off a lot of artists fall victim to.

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