Ep 116: Networking or Authority Building: Where Should You Focus
No BS Mastery Podcast
00:00
The Power of an Authority Machine
When you first start a business, your sole job is to get known by as many people as possible. You have zero authority and so all of your time needs to be spent networking or doing outreach,. And on the right side, I want you to write authority. So how do we bridge that gap? How do we get from all one-on-one outreach to basically having a machine that does the work for you?
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