How Multi‑platform Distribution Helps Discovery

The Athletic’s Andrew Marchand returns to parse MLB’s media rights reshuffle and how the league will be packaged across its many platforms, from Netflix to NBC. Marchand and John also discuss ESPN’s MLB programming pivot, grade Peacock’s Legendary February, and predict who will be the winners and losers of the NFL’s looming rights renegotiations. Plus: Barry Bonds’ new gig with Netflix and his enduring case for a spot in Cooperstown.

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