
Episode 1859 Scott Adams: Democrats Have Launched Their Newest Hoax. Come Share A Laugh About It
Real Coffee with Scott Adams
00:00
What's Cognitive Dissonance?
Bob Greene: If you make people drive to work versus stay home, what is likely to happen? He says the obvious one would be they don't like their job because it's got an ugly commute. But that only works sometimes; more of the time, he says, cognitive dissonance happens. Greene: One of the benefits of forcing people to do something unpleasant has the ironic effect of making them like their job more.
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