
3 - Create Content for Your Audience, Not Your Funnel | Demand Gen Live S1 x03
GTM Live
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How to Promote a Webinar for a BDR
We have actually a BDR who promotes webinars for us on LinkedIn by connecting with people on LinkedIn and starting conversations with them in a DM. So that's one way we go about doing it. And, and you would be surprised at how it flips when you flip like that, how they're going to be more willing to engage with you rather than just pitch something. The other thing I don't like is that a lot of companies aren't doing enough ABM acquisitions because their cost per acquisition is rising. Like, did you know that 80% of demand per Acquisition is rising? And Sysense would be able to help you lower that CPA by 75%. Doesn't sound
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